Are cell phones new media?

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Siemens launches “Kick Real“ cameraphone game

“With World Cup fever sweeping Germany (or at least sweeping the tournament's sponsors), Siemens has come up with a novel way for cellphone users to practice their kicks (which we think is at least a little ironic, given that Siemens doesn't even make cellphones anymore). The company's “Kick Real“ game provides cameraphone users with a virtual soccer field; point the camera at your foot, and you can kick a virtual ball that you view on the phone's LCD. We can't wait for this to catch on, so we can get our own kicks watching gamers staring into their phones and kicking the air.“ (

Презентация о играх / заданиях для владельцев мобильных телефонов с камерой...
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A visual treasure hunt
A community driven reality game where players create, complete, and judge photo challenges (Zookes)
Facilitate exploratory activity of real environments and encourage picture taking of daily encounters in a fun way
Allow players to critically analyze their environment – both socially and physically
Facilitate metadata gathering for photos